Wednesday, 9 January 2013

Focus Group Questions

Demographic - Age, Gender, Ethnicity, Occupation,

Psychographic -  Emotional, Likes, Dislikes, Hobbies, Interests

Show my mock ups, typography, narrative plot, taglines, titles and plans and ask for their responses (opinions, interests, likes, dislikes)

I will ask;
  • Their demographic (what is your age? Gender? Ethnicity? Occupation?) and psychographic (what is their likes, dislikes, hobbies and interests). 
  • I will show them my typography and ask for their comments, what they like and what they think I could improve on. 
  • I will also show them both of my mock ups and ask them which is their favourite and why? 
  • I will ask them what they think on the narrative and taglines and titles and how I could improve them. 

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